Listen to Austin 360 Radio

Rachael Ray brings back her Moxie Made pop-up shop for four days during SXSW

Addie Broyles
abroyles@statesman.com
Rachael Ray's fashion pop-up will return for the third year, and this year, you can find it near Jo's Coffee on South Congress March 14 to 17. [RICARDO B. BRAZZIELL/AMERICAN-STATESMAN]

For the past 11 years, Rachael Ray's biggest South by Southwest event has been her Feedback party at Stubb's, but two years ago, she launched a fashion pop-up shop called Moxie Made.

This year, the Moxie pop-up returns for four days and will feature an as-yet-unannounced new project from Ray, as well as new and vintage apparel and accessories for sale.

RELATED: Check out our SXSW Party Guide

Find the latest SXSW news, updates from our Austin360 writers

The pop-up shop is at 1224 S. Congress Ave., across from the "I Love You So Much" mural at Jo's Coffee, from March 14 to 17. It will be open from 11 a.m. to 7 p.m. Thursday through Saturday and 11 a.m. to 2 p.m. on Sunday.