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November TV ratings: KXAN’s still the station to beat

Gary Dinges
gdinges@statesman.com

KXAN continues to be Austin’s top choice for local TV news, according to the latest Nielsen ratings.

In November, the city’s NBC affiliate was home to the No. 1-rated 5 a.m., 6 a.m., 5 p.m., 6 p.m. and 10 p.m. English-language newscasts.

ABC affiliate KVUE placed first at 4:30 a.m. and middays.

Mornings, in particular, were especially competitive this “sweeps” period, with less than one rating separating the top three contenders.

Looking at national news broadcasts, ABC’s “Good Morning America” is the most-watched network morning show in Austin, while “NBC Nightly News” is the nighttime network newscast of choice here.

In prime time, Fox was the network to beat in Central Texas, followed by NBC, CBS, ABC, The CW and then MyNetworkTV.

CBS’ Stephen Colbert wins the late-night TV race among local viewers, followed by NBC’s Jimmy Fallon and then ABC’s Jimmy Kimmel.

November Nielsen ratings

Each ratings point equals 7,915 Central Texas households. The first number is ratings points, the second is share (the percentage of in-use TV sets tuned to a particular channel) and the third is total households.

4:30 a.m.

  • KVUE: .8 / 8 / 6,332
  • KXAN: .6 / 5.5 / 4,749
  • KTBC: .6 / 5.3 / 4,749
  • KEYE: .3 / 2.7 / 2,375

5 a.m.

  • KXAN: 1.1 / 9.2 / 8,707
  • KTBC: 1.1 / 8.9 / 8,707
  • KVUE: 1 / 8.7 / 7,915
  • KEYE: .4 / 3.1 / 3,166

6 a.m.

  • KXAN: 2.3 / 12.9 / 18,205
  • KVUE: 2.2 / 12.5 / 17,413
  • KTBC: 1.7 / 9.4 / 13,456
  • KEYE: .8 / 4.4 / 6,332

7 a.m.

  • KTBC: 2.3 / 9.8 / 18,205
  • KNVA: .3 / 1.4 / 2,375

8 a.m.

  • KTBC: 2.5 / 10.1 / 19,788

9 a.m.

  • KTBC: 2.2 / 9.1 / 17,413
  • KEYE: .6 / 2.6 / 4,749 (‘We Are Austin’)

11 a.m.

  • KVUE: 1.9 / 7.2 / 15,039
  • KXAN: .8 / 3.2 / 6,332 (‘Studio 512’)

Noon

  • KXAN: 1.8 / 6.5 / 14,247
  • KTBC: 1.6 / 6 / 12,664

5 p.m.

  • KXAN: 4.9 / 12.4 / 38,784
  • KVUE: 4.2 / 10.6 / 33,243
  • KTBC: 2.7 / 6.6 / 21,371
  • KEYE: 1.1 / 2.9 / 8,707

6 p.m.

  • KXAN: 6.1 / 13.2 / 48,282
  • KVUE: 5.6 / 12.1 / 44,324
  • KEYE: 1.6 / 3.6 / 12,664

6:30 p.m.

  • KEYE: 1.9 / 3.8 / 15,039

9 p.m.

  • KTBC: 3.2 / 6.3 / 25,328
  • KNVA: .5 / 1 / 3,958

9:45 p.m.

  • KNVA: .3 / .6 / 2,375 (‘KXAN Sports: More Than the Score’)

10 p.m.

  • KXAN: 4.2 / 8.4 / 33,243
  • KVUE: 4 / 8 / 31,660
  • KEYE: 2.8 / 5.5 / 22,162
  • KTBC: 1.9 / 4 / 15,039