Guns N' Roses, a rock group set to headline this year's Austin City Limits Festival, has sued Oskar Blues Brewery's parent company for using a beer name without the band's permission.
That beer is called Guns 'N' Rosé, and it's on draft in the Austin tasting room and other Oskar Blues locations, as well as available in pink-and-black cans. The band filed a trademark lawsuit Thursday against the CANarchy Craft Brewery Collective and its most well-known brand, Oskar Blues, arguing the brewery didn't have permission from Guns N' Roses to use the name.
Consumers could think the similar branding could indicate a partnership between Guns N' Roses and Oskar Blues that doesn't exist, according to the California court filing. The controversial beer has been in both cans and kegs since 2018, and there has also been merchandise sold, such as hats and pint glasses, that features the edgy, striking Guns 'N' Rosé logo, according to CNN.
Oskar Blues had attempted to trademark the Guns 'N' Rosé name last August "but abandoned its application when lawyers for Axl Rose and other band members argued it was 'confusingly similar' to the Guns N' Roses logo," according to the CNN article. The brewery, which got its start in Colorado and opened an Austin outpost in 2016, reportedly did not agree to stop selling the beer until March of 2020.
Guns N' Roses had wanted sales of the beer to cease immediately. As a result of its continued use, according to the complaint filed in California, the rock band has "suffered and continues to suffer and/or is likely to suffer damage to their trademarks, trade name, business reputation, and goodwill." Guns N' Roses seeks unspecified damages.
The American-Statesman has reached out to a representative with CANarchy for comment.
The beer in dispute is a rosé ale, taking inspiration from the popular, refreshing type of wine that is often pink in color. It's got notes of prickly pear and floral hibiscus, and it's both tart and fruity, according to tasting notes on the beer menu at Oskar Blues' Metric Boulevard taproom.
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