How can you live a healthier, think more clearly and reach your full potential? These are some of the questions that drive Onnit CEO Aubrey Marcus. The Westlake High School graduate and former star basketball player started his quest toward self-improvement as a teenager and later founded his company on the mission of total human optimization.

The Austin-based company has grown over the past eight years from a supplement company focused on cognitive performance to a global force in the health and wellness space, incorporating supplements, exercise and mental engagement practices that the company says lead to peak performance.

This week on “I Love You So Much,” the podcast from the Austin360 features team, feature writer Matthew Odam sits down with Marcus at Onnit headquarters to talk about fear, self-judgment and the keys to total optimization.

Find past episodes of “I Love You So Much” at austin360.com/loveaustin360.