Sell all your possessions, disavow your loved ones and make peace with your version of a higher power. Gritty is coming to Austin this weekend for South by Southwest, and you must be ready.

In case you don't have the internet (in which case, very impressed that you are reading this), Gritty is a meme and NHL mascot, for the Philadelphia Flyers. He is immensely popular as memes go. He is more popular than any NHL mascot has ever been or ever will be. He's a giant monster of tangerine-colored fur and fuzz, sporting a pair of eyes that can be described as both "googly" and "capable of striking biblical fear into even the most courageous among us." He's an avatar for our deeply chaotic times. He is the only GIF that matters. He does not speak. His belly button squeaks.

via GIPHY

Gritty will pop by the Comcast NBCUniversal House (90 Rainey St., aka Container Bar) from 11:30 a.m. to noon Saturday for a "Get a Photo With Gritty" event.

Other activations at the Comcast NBCUniversal House during SXSW include Michael Scott's desk from "The Office" and a "Project Runway" photo experience.

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