Food deserts, millennial wine, alternative proteins, blockchain in the food system, technology at farms and grocery stores.

Free food might be what's on the minds of many South by Southwest attendees, but plenty of people in the food industry also attend one of the country's largest conferences to learn about new trends, futurecasts and hear from some of the biggest players in food.

Below, you'll find the full list of food panels and speakers at SXSW 2019, but in short, it's a good year for food lovers and food thinkers.

Chefs, TV hosts and SXSW veterans Andrew Zimmern and Christina Tosi will return for panels on the future of aquaculture and the importance of creativity in innovation. Former New York Times columnist and "How to Cook Everything" author Mark Bittman will be making his first appearance at SXSW on two panels, one about food affordability and another about what real food innovation looks like. The James Beard-winning and Michelin-starred chef Dominique Crenn, who is widely considered to be one of the best chefs in the country, will join Bittman on that March 11 panel about restoring food traditions and localizing food. 

Crenn will also appear on an unofficial (but badge-only) panel at the Australia House, 77 Rainey Street, at 4:30 p.m. on March 12, with "Somebody Feel Phil" host Phil Rosenthal and Australian chef Jock Zonfrillo.

RELATED: Talking veganism, home cooking with Mark Bittman at Tamale House East

This will be the first GOOP founder and cookbook author Gwyneth Paltrow, who will be in one of the convention center ballrooms on March 11, and the festival is also a chance for Rachel Hollis fans to hear from the "Girl, Wash Your Face" and "Real Life Dinners" author, who recently relocated to Austin. Local kid hero and entrepreneur Mikaila Ulmer, the 14-year-old founder of Me and the Bees lemonade, will be interviewed on stage on March 11, and on March 13, MasterChef winner Christina Ha will be talking about her experience in the kitchen and on one of America's top food reality shows.

On the film side, you can catch a documentary about Diana Kennedy, the famed cookbook author and Mexican food expert, over three screenings during the 10-day event.

You have to have a SXSW Interactive badge to attend the official panels and speakers, but there are a few non-badge events listed here. The first is Refresh at SXSW, a daylong program hosted at the Google Fiber Space that will feature three food-focused panels about agriculture, food and technology and a film screening of "From Farms to Incubators." You can find the full line-up of those panels, which are free to attend but require an RSVP, at refreshfoodandtech.com/sxsw-rsvp.

RELATED: Here’s how to check out free food panels during SXSW, thanks to Land O’Lakes

Wisconsin’s ‘Cheeselandia’ returns during SXSW to bring your cheese dreams to life

The Austin-based Food & City is hosted its fifth annual startup challenge showcase during SXSW, which will feature about a dozen food startups who will be pitching their businesses to a panel of judges to compete for prizes. The official Food & City Startup Showcase will take place from 3:30 to 6:30 p.m. on March 11 at Impact Hub, 411 W. Monroe St., and it's free to attend and open to the public. As a warmup for that showcase, the nonprofit is also hosting a free event the day before at the University of Texas that will feature a presentation from Johanna Mendelson Forman, who will talk about the intersection of conflict and cuisine. That event is from 4 to 6:30 p.m. on March 10 at Peter O'Donnell Junior Building, 201 W. 24th St.

RELATED: A Scandinavian pop-up restaurant is coming to Austin for SXSW

Here's the full list of official South by Southwest food programming, the details of which are available at schedule.sxsw.com.

March 8

12:30 p.m.: The Future of Supermarkets and Retail (Four Seasons, Ballroom CD)

March 9

3:30 p.m: Designing Dinner to Bridge the Political Divide workshop (Westin Austin Downtown, Paramount 3)

5 p.m.: Own Your Story, Own Your Strength with Rachel Hollis (Austin Convention Center, Room 18ABCD)

5:45 p.m.: Screening of "Nothing Fancy: Diana Kennedy" (Alamo Ritz)

March 10

Noon: Screening of "Nothing Fancy: Diana Kennedy" (Alamo Lamar)

March 11

9:30 a.m.: Ag Tech Shaping the Future of Farming (JW Marriott, Salon C)

9:30 a.m.: Milk Bar: Innovation in Pursuit of the Unexpected (JW Marriott, Salon AB)

11 a.m.: Gwyneth Paltrow with Poppy Harlow (Austin Convention Center, Ballroom D)

11 a.m.: Solving the Food Desert Dilemma (JW Marriott, Salon C)

12:30 p.m.: How Transparency Will Shape the Food Industry (JW Marriott, Salon C)

12:30 p.m.: Future Wine: Millennials, Tech and Change (JW Marriott, Salon AB)

2 p.m.: The Future of Food: Aquaculture (JW Marriott, Salon AB)

3 p.m.: Food+City Startup Showcase (Impact Hub, 411 W. Monroe St.)

3:30 p.m.: Localizing Food to Restore Human Health (Fairmont, Manchester CD)

3:30 p.m.: Radical Transparency in Our Food Supply Through Blockchain (JW Marriott, Salon AB)

3:30 p.m.: Global Brands and the Milkman Model Meet Up (Fairmont, Sunflower)

3:30 p.m.: Bee-Suite to C-Suite: The Making of Me and the Bees (Hilton Austin Downtown, Salon K)

5 p.m.: Launching a Food Company to Change the World (JW Marriott, Salon AB)

March 12

9:30 a.m.: The Most Expensive Meal in the World (JW Marriott, Salon AB)

10 a.m. to 5 p.m.: Refresh: Food & Tech at SXSW (Google Fiber Space, 201 Colorado St.)

11 a.m.: Changing the Chocolate Industry (JW Marriott, Salon C)

11 a.m.: Tap Primal Instincts to Fuel Your Food Movement (JW Marriott, Salon AB)

12:30 p.m.: Hungry For Healthy (JW Marriott, Salon AB)

12:30 p.m. The Future of Food Meet Up (Fairmont, Violet)

12:30 p.m.: Alt. Proteins: Not Just Another Tech Revolution (JW Marriott, Salon C)

2 p.m.: Tomorrow’s Perfect Food Narrative (JW Marriott, Salon AB)

3:30 p.m.: Vote With Your Fork -- Consumers and Regenerative Ag (JW Marriott, Salon C)

3:30 p.m.: Produce Matters: Why Eating More Plants is Key to Health (JW Marriott, Salon H)

March 13

11 a.m.: Cultivating the Next Generation of Food Leaders (JW Marriott, Salon C)

11 a.m.: Food of the Dystopia: Beyond Bugs and Beans (JW Marriott, Salon AB)

12:30 p.m.: The Future of Eating (JW Marriott, Salon AB)

12:30 p.m.: Is Your Restaurant Worth Talking About? (JW Marriott, Salon C)

2 p.m.: The Future of Big Food: What's at Stake? (JW Marriott, Salon AB)

3:30 p.m.: The Blind Cook: MasterChef Winner, Christine Ha (JW Marriott, Salon FG)

3:30 p.m.: How America Can Feed Itself, Not Landfills (JW Marriott, Salon C)

9 p.m.: Screening of "Nothing Fancy: Diana Kennedy" (Satellite Venue: AFS Cinema, 6259 Middle Fiskville Road)

March 14

3:30 p.m.: The Future of AI in Blockchain (Hilton Austin Downtown, Salon K)

March 15

11 a.m.: Revolutionizing Food Safety with Blockchain Tech (Hilton Austin Downtown, Salon J)