The Bible doesn’t say much about ice cream. It’s kind of light on dessert commentary in general.

It has a bit to say about taking the name of the Lord in vain (Exodus 20:7) but wowee, the range of translations on that one will drive you batty. 

Compare, for example, the King James ("Thou shalt not take the name of the Lord thy God in vain") to the New International Version ("You shall not misuse the name of the Lord your God") to something called the Easy-to-Read Version ("You must not use the name of the Lord your God to make empty promises"). 

Add to this the fact that what any of these means remains, shall we say, controversial. Does this mean no cussing with the word God? Can we even write the word G_d? How does Jesus fit in, what with him being born was after the rule was put in place, but also being the Son of God? Can we use the term "Holy Spirit" in vain, what with the triune God thing and all? And what does "in vain" mean? Is it using the Lord’s name in vain to make promises on His behalf? 

So this is where we stand when consider Sweet Jesus, a Canadian soft serve ice cream chain. It has a store in Baltimore and wants to open in the Mall of America.

Here are some tweets complaining about the name and upside-down cross imagery:

How Blatant can you get?!? SWEET JESUS? – ICE CREAM COMPANY PROMOTES SATANIC ANTICHRIST IMAGERY https://t.co/BODlq0Ijy4

— Nonnie Sandifer (@NonnieSandifer) March 28, 2018]]