When Staci Brinkman set out to develop a subscription tea service, she knew she wanted the help of a sommelier to develop an algorithm to identify a customer’s flavor preferences.
In January, she launched Sips By ( sipsby.com), which ships boxes of curated, personalized tea based around not only taste , but also how to steep the tea and its origin.
Four teas from among more than 50 different international tea brands arrive in the mail each month, and then you can rate what came in your box to help the Sips By algorithm pick even better matches for you in the next delivery.
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At $15 per month, the box costs about $1 per fresh cup of tea, but you can resteep just about every tea at least a few times. If you get loose leaf tea samples, they include disposable tea bags, which I never seem to have on hand. The company is donating proceeds from its Texas box to Hurricane Harvey relief if you use the code “Texas” at checkout.
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