Editor’s note: This article was originally published July 19, 2013
Latino 102.7 isn’t the only Austin station celebrating great Arbitron ratings.
Alternative rock station 101X reports it has climbed into the No. 1 spot in its target demographic, listeners ages 18-34 — capturing just over a 9 percent share of the total radio audience.
"It’s exciting to be a part of 101X these days, with so many different sounds under our alternative umbrella," said program director Lynn "Lawless" Barstow. "It’s cool to see that Austin is excited about these sounds, too."
Like Latino 102.7, 101X is owned by Emmis Austin Radio.