SXSW is now the official home of man-buns. Among artists and men on the street, it was perhaps the most ubiquitous new trend spotted by all members the Austin360 staff on the streets (and stages) of Austin during South by Southwest 2015.
Among the other biggest trends were brightly colored hair and lips on the many too-cool for you ladies of SXSW Music, looking chic and fly on stage and in the audiences.
Not only were bright colors popular, but it wasn’t just the ever-present pink streaks or subtle ombres. We spotted fashionistas rocking greens, purples, blues and whole rainbows.
Alongside the bold colors on faces and hair came bright and bold prints. From a watermelon printed bustier on Bomba Estéreo frontwoman Liliana Saumet to a psychedelic print brought out of Lucy in Disguise’s vintage department by fest attendee Bibi Fedell.
Bold prints even had their own subset specifically for colorful Hawaiian print shirts, whether worn as a statement piece or layered expertly amid more subtle items.
Ankle boots were popular among many woman looking to stay stylish and comfortable as they trekked around Austin seeking music.
As the weekend brought rain, the ankle boots began to give way to rain boots and other footwear items less likely than suede boots to be destroyed by water.
Metallic gold was everywhere, from the occasional flash tat (but really, we all know those are more of an ACL Fest thing) to — more frequently — tights, jewelry, hair accessories and as embellishments on everything that could be embellished.
Balancing out the bright and shiny other trends was denim upon denim upon denim. Obviously denim jeans are the default for many who keep it casual, but the fashion forward added to the mix jackets, crop tops and even the occasional pair of overalls. (Are those hot now?)
And looking back to the early days of Interactive and Film, the key words were comfortable and flowing. Easy and fluid are code words to Austin’s typical dress, and in that at least, many visitors seemed to blend in with locals.
Special shout out in that department to The Tontons of Houston, whose Asli Omar rocked a flowing pink print caftan and beautiful red lips at the Palm Door. On fleek.
In recurring trends: beards, statement necklaces, crop tops and the occasional dapper gentleman in a fine hat. See all these and more in our SXSW Fashion Festies photo gallery.