Last summer, the Hello Kitty Cafe Truck popped up at Barton Creek Mall in Austin to serve up mobile cuteness.

SXSW 2018: Need a break? These parties will help you chill out

It’s coming back next week in the midst of the South by Southwest madness to serve up a new batch of "exclusive goodies and limited-edition collectibles" like a giant cookie, pocket pies, keychains, headbands, T-shirts and more.

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Mark Woodworth

Have you ever seen bottled water this cute?

Handout

Mark Woodworth

It’ll be at The Domain on Saturday, March 17 from 10 a.m. to 8 p.m. 

Your guide to the best unofficial parties at SXSW