Is Stubb’s changing its name to Liberty Lunch? Documents say ‘yes’

0

Is Stubb’s changing its name to Liberty Lunch? Documents say ‘yes’

The Stubb’s live music venue and barbecue restaurants are changing their name to settle a trademark lawsuit that dragged on for nearly two years – but their owner hasn’t said just yet what that new name will be.

Documents filed with the Texas Secretary of State’s office, though, indicate it will be a name near and dear to longtime Austinites.

In a filing made Friday, one day after the settlement was announced, Stubb’s Austin Restaurant Co. applied to reserve the Liberty Lunch name.

Liberty Lunch was a legendary live music venue at 405 W. Second St. in downtown Austin that shut down in 1999 and was later demolished to make way for redevelopment. The site is now part of the Second Street District, a mixed-use project featuring shops, restaurants, offices and apartments.

Social media lit up Thursday with speculation that the Liberty Lunch name would be used, but an attorney for the restaurants wouldn’t confirm those rumors when contacted by the American-Statesman.

In addition to the original Austin Stubb’s location on Red River Street, there are smaller Stubb’s outposts at Mean Eyed Cat, Graceland Grocery and Lala’s Little Nugget. All four locations will change their name, although Stubb’s Austin Restaurant Co. hasn’t indicated when that change will occur.

“While the name will change, it will still be the same owner/operator, same live music, same cold beer and great food for years and years to come,” the company said in a statement Thursday.

The Stubb’s name will be retained by the line of marinades, sauces and rubs sold by One World Foods, which was acquired by Maryland-based McCormick and Co. in 2015 for $100 million.

One World said Thursday it was pondering opening its own Stubb’s-branded restaurants.

View Comments 0

Weather and Traffic