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Austin360 blogs > Austin Arts: Seeing Things > Archives > 2009 > September > 09 > Entry
Long Center generates $43 million in economic impact, study says
Long Center officials say an economic impact study shows that the performing arts center generates $20 million per year in direct economic impact through its activities and supports 950 jobs.
The report, released Wednesday and conducted by Michigan firm New Economy Strategies, also revealed that Long Center events generate an additional $18 million in indirect economic impact in the greater Austin area.
Economic impact numbers for the Long Center and its founding resident companies — Austin Lyric Opera, Austin Symphony Orchestra and Ballet Austin — are derived from ticket sales, food and drink revenues, rental income from special events and philanthropic contributions.
The total economic impact of the building of the $77 million two-venue facility was $105 million during the four-year period of 2005 through 2008.
More than 200,000 people attend events at the Long Center each year, the study showed.
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