Austin360 blogs > Out & About > Archives > 2011 > May > 16 > Entry
5 x 7 for Arthouse at the Jones Center
As a social function, Arthouse’s 5 x 7 has evolved organically. At first, it was just a cute idea: Invite artists to elaborate on 5” x 7” notecards; display them somewhat anonymously; then encourage party guests to purchase them at a fairly low standard price. An affordable investment in art produces nice returns for the statewide promoter of contemporary art.
Clayton Aynesworth and Deborah Green
Then something happened. It became an “It” event. The top socials showed up, mixing with the artists and mere fans. The monied patrons were willing to pay extra to take the first shot at the miniatures, so an extra night was added.
Emily Becker and Jim Sackrider
After a few years, many of the top socials migrated to other events, especially in ultra-busy May. But the intense followers of contempo art remained loyal. And they were rewarded Thursday night with a grand showing upstairs at the renovated Jones Center.
Annie Boehnke and JW Walthall
The art looked smashing. So did the crowd. If there was some bunching up around certain zones, folks didn’t seem to mind. Director Sue Graze glowed, relieved that recent dust-ups over staff and rentals of the space were, apparently, behind her. Only a few blank cards stood witness to artists’ protests over the earlier departure of a curator and the altering of an installation.
I’d say that 5 x 7 is still a social phenomenon. We’ll see how it evolves further.
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