Austin360 blogs > Out & About > Archives > 2008 > August > 10 > Entry
Ice Ball at the Monarch Center
It never ceases to amaze me that, in Austin, a simple grassroots gathering at a private home or small business can blossom into a major fundraising event with just a little tender loving care. Amy Stanley and friends started Helping Austin with a get-together four years ago in her Keystaff Inc. headquarters on Anderson Lane. The money they raised went to Big Brothers, Big Sisters of Central Texas. People had fun. They did good.
Carol Cain, Eric Stumberg, Amy Stanley
Stanley’s gang moved downtown for the next parties, then chose the Monarch Event Center near Highland Mall for its Ice Ball on Saturday, partly for ready parking, a relatively central location and “good deal,” says Stanley. The former Lincoln Theater multiplex in what was once an upscale center has been lightly renovated to include a flat floor for a sizable banquet room.
Keri Anthony, Bryan Clark
What’s so neat about a group like Helping Austin is that almost nobody at the festive event, cooled with icy concoctions, was recognizable from the gala circuit. Dressed eclectically from frayed jeans and cowboy hats to metallic gowns, they had made their own community of socializing and benevolence, raising approximately $30,000 for Big Brothers, Big Sisters, while extending good will beyond the traditional Austin circle of philanthropy.
Rebecca Kan, Russell Lubojacky
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