Home > Austin Music Source > Archives > 2010 > March > 02 > Entry
Austin at SXSW: Ume
Indie-rock trio Ume (pronounced ooo-may) will play for a cause during this year’s SXSW festival. Girls Rock Camp Austin hosts the official showcase at 10 p.m. Wednesday, March 17, at Submerged. Enigmatic lead singer Lauren Larson explained the scope of the non-profit, and shared her zeal for Austin’s local flavors via e-mail. If you miss the official showcase, the band will play a couple side parties during the week as well, so check out our side parties database, or list of side parties to find out where else you can see them rock out.
Describe your sound. We just try to bring catchy melodies, a little madness, and really heavy guitar riffs together into pretty songs.
What can SXSW attendees expect at your showcase? Our showcase is a benefit for an amazing non-profit I work with called Girls Rock Camp Austin. Every band features awesome female musicians and donations will be taken up to help empower girls through music. As far as our performance, we’re just going to try to put ourselves completely into this performance like we do at any show.
What other acts are you excited to check out? I haven’t got to scour the list yet, but I do hope to check out Surfer Blood and Chamillionaire. I also think we’re playing once with Warpaint, which I’m excited about.
Are you planning to go to any panels? We’re for sure seeing our pal Dave Allen’s - from Gang of Four - panel on social web strategies for musicians.
What are some Austin must-do or must-sees for out-of-towners? Eat locally - whether you’re a bar-b-q fanatic or vegan, Austin has some of the best food anywhere (but be sure to get a Mexican breakfast). Since most of the country will still be freezing, I’m hoping it will be warm enough here for people to check out Barton Springs or other local swimming spots.
Where do you like to hear live music, when it’s not SXSW? We see bands play all over town - Emo’s, Mohawk, Parish, The Parlor, Art Authority, house parties…
What’s your favorite ‘only in Austin’ thing to do? I love to camp on Lake Travis, eat migas and guacamole queso fresco tacos when hungover, and have the chance to see a band play every night.
Finish this sentence: ‘Industry folks and visiting bands, while we love having you as guests of our city, please don’t…’ forget to check out some local bands, too, :)
Tracks and photo courtesy of Ume.
Follow Austin Music Source on Facebook and Twitter.
Permalink | | Categories: Austin at SXSW 2010, SXSW 2010
