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Home > Austin Music Source > Archives > 2008 > February > 15 > Entry
Guitar Hero at SXSW
The wildly-popular Guitar Hero III video game will have a big presence at South By this year, but not in a sanctioned capacity. GH has hooked up with Texas Rockfest (formerly Heart Of Texas Quadbypass Fest) to sponsor the outdoor stage in a parking lot at 7th and Trinity. Randy Eckhardt, the former UT graduate who procures the music for the virtual guitar game, which registered a whopping $820 million in sales in 2007, says Guitar Hero will have multple kiosks for competitons, with prizes for the best players, including a custom GH guitar from Gibson. It’s all free.
Eckhardt is working on bringing in a band or two from the game. Slash from G’N’R was the special guest last year.
Permalink | Comments (3) | Post your comment Categories: SXSW
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By adam
February 18, 2008 1:45 AM | Link to this
Correct me if I’m wrong but the title should read Guitar Hero at Texas Rockfest!!!!
By Jeffery
February 18, 2008 10:51 AM | Link to this
No one cares about Texas Rockfest, the barnacle that attaches itself to SXSW and offers nothing in return.
By adam brewer
February 18, 2008 12:47 PM | Link to this
Nothing in return? How about a 3 day interactive event with 150 bands outdoors and FREE. No Wristbands,Badges,or Hassle.