The M.O.

The M.O.

Born in Austin, Matthew left soon thereafter and finally made it back after years of paying his penance wandering the earth. Before coming to Austin360, Matthew co-edited Austinist.com, worked as an advertising copywriter and led tours of the Roman Forum, among other things.

When not busy pounding away on his keyboard, he can be found at book readings, concerts, gelaterias, pizza joints, Barton Springs, movie theaters, the golf course, or home with a book. The M.O. gives readers a little insight into the world of this man without a plan.

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The entry titled "Food in the SXSW Zone: Frietkot."

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Home > The M.O. > Archives > 2010 > March > 16 > Entry

Food in the SXSW Zone: Frietkot

By Matthew Odam | Tuesday, March 16, 2010, 04:47 PM

Sometimes people fail by trying to do too much … attempting to be all things to all people … when they’d be better served following a simple rule — stay in your lane. Meaning: do one thing and do it well. The folks at Frietkot apparently got the memo. The name may be tricky, but the mission is not - serve delicious, hot, crispy fries. You can personalize the regular ($3.50) and large ($4.50) bags of hand-cut potatoes by dusting them with a variety of salts (dill pickle and Madras curry being my favorites) for less than $1.

But the real flavor experimentation, and the complement that makes spending around $5 on fries palatable, comes in the form of Frietkot’s homemade dipping sauces (a creamy bacon aioli and rich, sweet ancho BBQ sauce stood out for me). And, if simple fried and salted potatoes dunked in your choice of over a dozen sauces doesn’t satisfy your craving, you can always add queso or some Lovejoy’s chili ($1.50, regular, $2.00 large), ya drunk.

Frietkot’s SXSW hours: Noon - 3am
7th Street and Neches Street, next to Lovejoy’s

Photos by Mike Sutter AMERICAN-STATESMAN

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