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Bryan Bracewell of Southside Market: What’s in Your Fridge Friday?


Southside’s roots date back to 1882, when a man named William Moon started selling beef and pork from the back of a wagon in Elgin, about half an hour east of Austin. Moon eventually opened up Southside Market, which has been in the meat business ever since. The Bracewell family bought the market in 1968 and has passed the company down through three generations of barbecue lovers.

In addition to running the restaurant and market, Bryan Bracewell hits the road several times a year, usually with a smoker in tow, for festivals and barbecue events to share a true taste of Texas barbecue with folks who aren’t lucky enough to live here.

Earlier this week, I ate at Southside with a group of chefs, restaurant owners, farmers and producers who were participating in a tour of local farms and food companies. We enjoyed the smoked chicken, ribs, brisket, pork steak, beans and potato salad, but there’s just no competition when it comes to the perfectly fatty and spiced sausage that has made Southside famous.
Bracewell will be serving sausage and brisket at Sunday’s festival, which features iconic foods from across the country (including Ted Drewes custard from St. Louis!) and famous foodies like “Top Chef” judge and chef Tom Colicchio and Southern food royalty Paula Deen and Pat and Gina Neely.
What three things are always in your fridge? Beef, salad fixins and milk (twin 4-year-old boys go through about 3 gallons weekly!)
What is your favorite condiment? Authentic Texas barbecue folks don’t need condiments, but I like to spice up my foods from time to time with any vinegar-based, red-pepper hot sauce!
What food are you most excited to try at the Great American Food and Music Fest? I can’t wait to try a hamburger sandwich from Louis’ Lunch, who claims to be the birthplace of the American Hamburger. They are a family-owned business that still makes authentic hamburgers the way they did in 1900.
Fridge photo from Bryan Bracewell.
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By Kristi N.
June 16, 2010 8:19 AM | Link to this
Hey there Austin360…..just want to thank you for featuring such an amazing bbq joint! They have, hands-down, the best bbq in Texas! Great article!
By Evan M.
June 16, 2010 1:20 PM | Link to this
Great people…great food…great article.
By Georgia Belle (Frazier) Sampson
June 16, 2010 4:41 PM | Link to this
My Daddy George Burke (Bud) Frazier started working at Southside when he was 9 yrs old and worked there until he was 85 yrs old. The sausage is his recipe but he didn’t have the knowledge or education to patton the recipe. He owned Southside and sold it during the depression to Mr. Lee Wilson. Daddy lived to be 94 yrs old. He was 50 when I was born.
By staff
June 16, 2010 5:39 PM | Link to this
What a cool story, Georgia! Thanks for sharing. Your dad left quite a legacy in that sausage…
By Christine H.
June 18, 2010 3:45 PM | Link to this
My family LOVES Southside…they really are the best!
By Kerri Qunell
June 19, 2010 8:51 AM | Link to this
I was raised in Elgin and raised on Southside Market BBQ. Truly the best. — And I miss it dearly since becoming a pescatarian a couple of years ago. Thanks for profiling Bryan. He’s such a great guy!
By Manuel Campos
July 23, 2010 10:41 AM | Link to this
For anyone visiting the Austin area, a visit to Southside Market and a healthy serviing of their sausage should be included. I always do, and take some home. Yum Yum.
By kunde
May 9, 2011 4:12 PM | Link to this
Lots of great reading here, thanks! I had been checking on yahoo when I identified your article, I’m going to add your feed to Google Reader, I look forward to a lot more from you.