Hailing from the Ozarks, Addie Broyles expanded her cooking (and eating) skills on the West Coast and Spain before settling in Austin, mainly for the aguas frescas at the taco stand down the street from her house where she, husband Ian and son Julian are now attempting to grow their own food in the backyard. They recently welcomed another baby boy and two chickens to the family.
Relishing food is about taking time to enjoy what has become the often hurried and mundane task of nourishing our bodies. Relish Austin is Addie's search for things that make her go "mmmm." High brow, low brow. Fast food, slow food. In Central Texas. On the Web. On the streets. In your garden and in your kids' lunch box. In your refrigerator and on your dinner table.
Relish Austin is also the name of Addie's print column that appears in the Austin American-Statesman a few times a month.
Unless otherwise noted, all photos are by Addie Broyles.
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The entry titled "Lunch bombs away!."
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2009 > June > 09 > Entry
By Addie Broyles
| Tuesday, June 9, 2009, 08:40 AM
Greenling Organic Delivery is always coming up with cool ideas to interact with the community, even with people who don’t buy produce from them. Today, for example, Greenling founder Mason Arnold and company have thrown together a “lunch bomb” at Somnio’s Cafe, the South First eatery that gets nearly all of its ingredients from local sources.
“There are lots of restaurants around town striving to use local products and they need us eating there,” the Facebook invite says. “We’ll try to fill the restaurant up to let them know we appreciate what they do.”
Sure, Greenling gets great exposure for doing this, as do other food businesses, caterers, restaurants, etc. when they sponsor fundraisers or donate goods. But unlike bigger projects that take a lot of time and resources to execute, today’s lunch bomb is merely a bunch of like-minded people getting together to grab a bite to eat at a restaurant that is just getting its roots set.
I love seeing businesses think outside the traditional marketing box to support other businesses and bring the food community together.
Social media makes it easy to organize and get the word out, so it’s up to us to come up with the ideas.
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Eating locally, Playing with your food
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By Penny De Los Santos
June 9, 2009 1:14 PM | Link to this
I wish I could have been there to support Somnio’s. What a great idea. I am sure Austin showed up big time. Thanks for always keeping us ahead of the curve Addie.
By kunde
May 9, 2011 8:54 AM | Link to this
Lots of great reading here, thanks! I was checking on yahoo when I discovered your post, I’m going to add your feed to Google Reader, I look forward to far more from you.