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Austin360 blogs > Digital Savant > Archives > 2010 > August > 04 > Entry

BlackBerry: back in the game?

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Photo by Richard Drew, Associated Press

In case you missed this yesterday, Research in Motion, the company behind the BlackBerry platform, announced a major operating system update, 6.0, and a new phone available exclusively on AT&T.

The BlackBerry Torch, pictured above, is a slider phone that features a full QWERTY keyboard, but also has a touch screen. It’s got universal search, more integrated social media options, an improved Web browser and 5-megapixel camera. It’s $199.

It looks like a nice phone, but RIM has some major problems to address. While it’s still a major play in smart phones, especially for business, some surveys suggest that many current users might be looking to upgrade to a different platform in the future. Some tech pundits are even proclaiming that the BlackBerry era may be over. They’re certainly facing some very interesting problems, that’s for sure.

Is BlackBerry losing the smart phone race against Apple and an army of Android-based phones? What do you think? Are you a hardcore BlackBerry user? Is the new Torch phone and new OS enough to keep you loyal?

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